Yoga 3

I’ve been shooting with the team from HMX a fair bit recently, predominantly lifestyle images for Lenovo’s newest range of multi mode laptops – the Yoga 3.

For this latest campaign we shot against 4 wonderfully minimalistic sets built in the One Red Eye Studio in Peckham. As the set was lit exclusively for the video side of things I needed to use the same lighting setup which was great as it really ties the video and stills together nicely I think.

Here’s a selection of some of my favourite shots from the day:

And here’s the HMX produced video:

Using Format